Thursday, 5 May 2011
Media evaluation question 4
4. How did you use new media technologies in the construction and research, planning and evaluation stages?
From AS, I have been aware of technology and the difficulties it can create. However, I found this year’s task a lot more enjoyable to complete and although I encountered problems along the way, overall I am pleased with the media product I have created. One difficulty I came across was the task of setting up the green screen. I initially wanted to use a green screen to create a professional edge to the advert and generally push my media boundaries beyond what I had already experienced both in the filming and editing stages of the project. My first thought was to create the green screen effect without actually using a ‘green’ screen, instead opting for a white wall or piece of cloth. I soon realised this wasn’t going to work and I would need to do the job properly or not at all. After binning this idea, I decided I needed a real green screen in order to create the professional effect i was hoping for. The main problem i had next was with the lighting. In a studio, multiple lights would be set up to differentiate between the object being filmed and the background in order to create a £D effect. I did not have a sufficient amount of lights to use for this purpose and so struggled to create the right effect. Eventually, I found selecting a specific effect on the camera itself helped with the lighting on set and although it may not have achieved a completely professional look, this successfully helped differentiate my actress from the background. Another factor which helped towards achieving the right look was the room I filmed in. Where I had planned to film at home for convenience and time issues, I ended up filming in school on a Saturday morning as the art room proved to have the most appropriate lighting for my product. The screen was also extremely time consuming to set up and required several takes in order to get it right, ironing out any creases and dents that arose. Despite this, I was eventually happy with the film after a couple of weeks of trying and I am extremely pleased with the final product.
My blog was particularly helpful when during all stages of my production as it enabled me to keep a record of my brainstorms and research technologically as well as on paper in my Media Studies folder. I attended a Media Studies conference earlier in my course which was very helpful in ensuring I included all the right things on my blog and I was very grateful for this information. Having a digital record of my thoughts was really helpful when it came to actually film my advert as it was easily accessible and the comments from others were also very beneficial for my work. I have many different forms of documents on my blog, ranging from a post it note film (about my progression from AS to A2 level), to a moviemaker voiceover with pictures (Me and the Online Age).
From AS, I have been aware of technology and the difficulties it can create. However, I found this year’s task a lot more enjoyable to complete and although I encountered problems along the way, overall I am pleased with the media product I have created. One difficulty I came across was the task of setting up the green screen. I initially wanted to use a green screen to create a professional edge to the advert and generally push my media boundaries beyond what I had already experienced both in the filming and editing stages of the project. My first thought was to create the green screen effect without actually using a ‘green’ screen, instead opting for a white wall or piece of cloth. I soon realised this wasn’t going to work and I would need to do the job properly or not at all. After binning this idea, I decided I needed a real green screen in order to create the professional effect i was hoping for. The main problem i had next was with the lighting. In a studio, multiple lights would be set up to differentiate between the object being filmed and the background in order to create a £D effect. I did not have a sufficient amount of lights to use for this purpose and so struggled to create the right effect. Eventually, I found selecting a specific effect on the camera itself helped with the lighting on set and although it may not have achieved a completely professional look, this successfully helped differentiate my actress from the background. Another factor which helped towards achieving the right look was the room I filmed in. Where I had planned to film at home for convenience and time issues, I ended up filming in school on a Saturday morning as the art room proved to have the most appropriate lighting for my product. The screen was also extremely time consuming to set up and required several takes in order to get it right, ironing out any creases and dents that arose. Despite this, I was eventually happy with the film after a couple of weeks of trying and I am extremely pleased with the final product.
My blog was particularly helpful when during all stages of my production as it enabled me to keep a record of my brainstorms and research technologically as well as on paper in my Media Studies folder. I attended a Media Studies conference earlier in my course which was very helpful in ensuring I included all the right things on my blog and I was very grateful for this information. Having a digital record of my thoughts was really helpful when it came to actually film my advert as it was easily accessible and the comments from others were also very beneficial for my work. I have many different forms of documents on my blog, ranging from a post it note film (about my progression from AS to A2 level), to a moviemaker voiceover with pictures (Me and the Online Age).
Wednesday, 4 May 2011
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