1) singular person dancing in various different places eg a golf course, airport, underground tube etc. - macarena? a well recognised, comical dance. Or different types of people dancing in different places, eg a business man, grandma or teenager.
2) Everyone has left there typical workplaces, playground (swing left swinging with no one around) etc. All left and running towards MP3 player.
3) Using esculators - dancing on them, running up them?
4) MP3 player being passed around, people get instantly cheered up when they have/see the device. Unique selling point - attached to hand therefore no need to hold? 'Making people happy everywhere'
I do like your unique selling point / added value idea!
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